GO ALL IN

Clarity. Courage. Consistency. The framework for unstoppable people and unstoppable organizations.
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 The B3 Advantage™:

A Proven Framework to Go ALL IN

Be Clear
Define mission, priorities, and purpose.
Be Brave
Step boldly into challenge and change.
Be Relentless
Commit daily with consistency and follow-through.
A culture that turns distraction into unstoppable progress.

Trusted by Teams

That Play to Win.

“Ray Santerini is a shining gem!
Not only is he able to hold your interest and keep you energized, he reminds you that you (as well as he) are human, a work in progress, and fully capable of achieving your goals – once you know what they truly are.”
Crystal Paige
Executive Director,
The Abuse Network
“Ray is the whole package;
an excellent presenter, knows his subject matter, engages the participants and conveys confidence. He’s a professional educator, clearly in his element.”
Trissa Negaty
Director of Communications,
National Pilots Association
“Ray is one of the best speakers I’ve ever heard (and I’ve heard many)!
He’s energetic, focused and able to keep the class on track. He has an excellent knowledge base and keeps the class interesting, and he has a great sense of humor”
Baerbel Cooper
HR Coordinator
Morgan-Keller
“Ray is a dynamic, top-notch presenter.
His teaching style is easy to follow. He uses examples to help illustrate the concepts. I enjoyed every second!”
Swan Khanna-Salehi
Employee Assistance Coordinator
University Hospitals
“Ray was very dynamic.
His approach was very likeable. You got the feeling that he could relate to the same issues you faced.”
Carol Cartmell
Shipping Clerk
Harman Becker Automotive

Speaking that moves people

and drives results

Keynotes:

High-energy, story-driven sessions that leave audiences inspired and equipped with tools.
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Workshops & Coaching

Deeper, hands-on experiences where leaders and teams embed the B3 Advantage™ into their daily culture.
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Ray Santerini is proof of the

power of going ALL IN.

Ray’s story isn’t theory, it’s lived truth. Faced with the challenge of going all in to save his own life, he made the intentional choice to transform adversity into a framework that leaders and organizations can use to thrive under chaos.

With 25+ years coaching thousands of leaders and employees, Ray has built a reputation as an authentic, bold, and transformational speaker. His keynotes combine warmth, humor, and fire with tools that audiences actually use.

“I had a choice: take the easy route or face my fears and go all in.”

When your people go ALL IN, your

company can’t be stopped.

Ray’s framework transforms disengaged employees into committed, high-performing teams—driving retention, resilience, and unstoppable results.
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